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| Dateititel | Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant |
| Veröffentlichungsdatum | |
| Sprache | Deutsch |
| ISBN-10 | 1218994872-TGV |
| Digital ISBN | 729-2450622139-NGY |
| von (Autor) | Manuela Müntefering |
| Übersetzer | Udonna Faakhir |
| Seitenzahl | 417 Pages |
| Editor | Monika Schmied |
| E-Book Format | EPub PDF AMZ HWP WRD |
| Dateigröße | 4.96 MB |
| Dateinamen | Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant.pdf |
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Written by the business world's new gurus, Blue Ocean Strategy continues to challenge everything you thought you knew about competing in today's crowded market place. Based on a study of 150 strategic moves spanning more than a hundred years and thirty industries, authors W. Chan Kim and Renee Mauborgne argue that lasting success comes from creating 'blue oceans': untapped new market spaces ...
The term blue ocean was coined by professors W. Chan Kim and Renee Mauborgne in their book Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant (2005 ...
Blue Ocean Strategy – Meaning & Need of Blue Ocean Strategy. Blue ocean strategy is a strategy that challenges the firms to foresee beyond competition by creating new uncontested market space Blue Ocean that makes the current competition irrelevant. It is about growing demand and breaking away from the competition.
Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant. Harvard Business Review Press. Kindle Edition. Eades, Keith M.. The New Solution Selling: The Revolutionary Sales Process That is Changing the Way People Sell. McGraw-Hill Education. Kindle Edition.
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market environment where competition can become quite irrelevant (Burke, 2010). An important aspect of a blue ocean strategy is that demand is crea ted in an . environment where the rules of the ...
Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant. W Chan Kim. 4.6 out of 5 stars 2,012. Hardcover. £19.57 On Competition (Harvard Business Review): Updated and Expanded Edition (Harvard Business Review Book) Michael E. Porter. 4.5 out of 5 stars 54. Hardcover. £28.41 Next page. Enter your mobile number or email address below ...
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Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant. W. Chan Kim . 4.6 out of 5 stars 2,286. Hardcover #1 Best Seller in Industrial Management & Leadership. $21.30 Competitive Strategy: Techniques for Analyzing Industries and Competitors. Michael E. Porter. 4.5 out of 5 stars 538. Hardcover. $26.99 Creating Great Choices: A Leader's ...
"Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant" by W. Chan Kim and Renée Mauborgne . Buy it here >> "Blue Ocean Strategy ...